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Tue 20 Feb 2024 Liza Kershaw

2025 Guatemala Impact Marathon: A Thoughtful Stride into the Future


A Reflective Look at What's Ahead: The 2025 Guatemala Impact Marathon

In the quiet of last December, we made a significant decision regarding the Guatemala Impact Marathon – a shift to 2025. This isn't merely a change in the calendar; it represents a thoughtful stride into a future filled with greater potential and impact. The challenges faced by the country during the disruptive aftermath of the Presidential election presented us significant challenges in laying our normal foundations for the event. 

However, the election of a President who has brought a unifying message to the country: a message supported by both indigenous and ladino populations. His narrative, alongside a track-record of undermining the corruption that has such a destructive force in the nation. His vision that aligns with many of the young leaders we have worked alongside since 2018 has elevated the standing of our message, and the message of our partners in-country. It is an exciting time for Guatemaltecos, and, as a proud Chapina (the local word for us!), and now a member of the diaspora in the UK - I felt a longing to be on these streets of my city celebrating together. 

There are many challenges facing Guatemala, some are shared by many nations across the world, some are unique to us. A new President will still face challenges, must still overcome their own weaknesses, and no one person alone can achieve all we dream they might. All too often we have seen the excitement of new leaders coming into office around the world. In Guatemala, we feel let down due to the burden of a broken system that stands in the way of real lasting progress. It is for all of us to continue finding our voice, influencing policy, debating ideas, and supporting those with good intentions to drive change. For now, optimism reigns, and the positive outlook of the new President offers a glimmer of what might be.

So how does this change an Impact Marathon?

A Fresh Outlook and Collaborative Spirit

As we move towards 2025, we're embracing a renewed spirit and fostering partnerships that aim to deepen the marathon's impact. We are taking the time right now to review every race, what were the strengths, where did we come up short, and bring all the absolute best elements of the Guatemala race forward, whilst shedding those elements that didn’t work so well. On this foundation, we will bring in the new ideas we have been dreaming up over the previous 6 editions of the race. It’s a really interesting time for us as a team, and a journey we are going to be sharing in the open through the Impact Stories podcast. 

We have always said - the race bit, the logistics part, these are the simpler elements of what we do - the hardest part is always the social impact. The social impact takes care, it takes thought, it takes discussion, it takes an intimate story and shares it with runners who may only ever have heard of our country from headlines, and opinionated chit chat. The spirit of our mission lives and dies in this story, this is the element that keeps us awake at night, and rewards us all deeply when we get it right. 

A Gentle Reminder for Your Diaries

Do keep an eye out for March 1, 2025. The upcoming Guatemala Impact Marathon is shaping up to be a remarkable event, one that promises to be the most significant in our seven-year journey. We are meticulously planning a race that transcends physical endurance, focusing on creating a positive ripple in the communities we touch. The Impact Week for international runners will start on Monday February 24, leading up to race day on Saturday March 1, 2025. This date feels a long way off but it will come around very fast, registrations will be opening in April for international runners, and we are working daily to re-shape the race to the Guatemala we are discovering today.

With Appreciation for Your Support

Your unwavering support and belief in our ethos are the driving forces behind our endeavours. It is your quiet passion and commitment that inspire us to continually evolve and create events that leave a lasting memory. This is our first break in the race since our inaugural event in 2018 - the only Impact Marathon that has never missed a year, even during those pandemic days. That is testament, above all, to the trail runners of Guatemala who made the event happen even in 2021, when record numbers showed up to run together, with others, for others, even without the usual group of international runners! No member of the Impact Marathon UK team was even able to be there, it was led by Guatemaltecos, for Guatemaltecos, and is one of the most awesome days in our history because of it.This race does not happen without the energy of the Guatemalan team, and the love of the Guatemalan runners - this pause is to re-invigorate both and set out a new vision for the race.

Looking Forward with Optimism

As the anticipation for the 2025 race gently builds, we invite you to stay connected for more details. I am personally filled with a sense of quiet excitement for what lies ahead and am eager to share this journey with all of you. It promises to be a huge moment for us - our first event in 2025 with a new vision aligned with where Impact Marathon is heading, rather than where we have been.

See you pronto Guatemala!


Hola a todos,

Una mirada reflexive de lo que nos espera: Guatemala Impact Marathon 2025

En Diciembre del año pasado, tomamos una decisión significativa con respecto a Guatemala Impact Marathon: un cambio para el 2025. Esto no es simplemente un cambio en el calendario; representa un paso reflexivo hacia un futuro lleno de mayor potencial e impacto. Los desafíos enfrentados por el país durante las consecuencias disruptivas de las elecciones presidenciales del 2024 nos presentaron retos significativos en la preparación de la carrera.

Sin embargo, la elección de un presidente que ha traído un mensaje de unidad al país, un mensaje apoyado tanto por las poblaciones indígenas como ladinas, es alentadora. Su narrativa, junto con un historial de lucha contra la corrupción, que ha sido una fuerza destructiva en el país, se alinea con la visión de muchos de los jóvenes líderes con quienes hemos trabajado desde 2018 y ha elevado el estatus de nuestro mensaje y el de nuestros socios en el país. Es un momento emocionante para los guatemaltecos, y, como una Chapina orgullosa y ahora miembro de la diáspora en el Reino Unido, sentí un anhelo de estar en las calles de Guate celebrando la primavera. 

Guatemala enfrenta muchos desafíos, algunos compartidos por muchas naciones en todo el mundo, algunos únicos para nosotros. Un nuevo presidente que seguro  enfrentará desafíos, deberá superar sus propias debilidades, y ninguna persona sola puede lograr todo lo que hemos soñado por años. Con frecuencia, hemos visto la emoción de nuevos líderes asumiendo el cargo alrededor del mundo. Y en Guatemala, cada 4 años nos sentimos decepcionados debido al sistema roto y descompuesto que se interpone en el camino del progreso real y duradero. Es tarea de todos nosotros continuar encontrando nuestra voz, influir en la política, debatir ideas y apoyar a aquellos con buenas intenciones para impulsar el cambio. Por ahora, reina el optimismo, y la perspectiva positiva del nuevo presidente ofrece poquito de lo bueno que podría ser.

Entonces, ¿cómo afecta esto la carreta?

Una nueva perspectiva y espíritu colaborativo

A medida que avanzamos hacia el 2025, estamos adoptando un espíritu renovado y fomentando asociaciones que buscan profundizar el impact de la carrera. Estamos tomando el tiempo ahora para revisar cada carrera, cuáles fueron las fortalezas, dónde nos quedamos cortos y llevar todos los mejores elementos de la carrera de Guatemala hacia adelante, mientras dejamos de lado aquellos elementos que no funcionaron tan bien. Sobre esta base, traeremos las nuevas ideas que hemos estado soñando durante las seis ediciones anteriores de la carrera. Es un momento realmente interesante para nosotros como equipo, y un viaje que vamos a compartir abiertamente a través del podcast Impact Stories.

Siempre hemos dicho que la parte de la carrera, y la logística, son los elementos más fáciles de lo que hacemos; la parte más difícil es siempre el impacto social. El impacto social requiere cuidado, reflexión, discusión, toma una historia íntima y la comparte con corredores que quizás solo hayan oído hablar de nuestro país a través de titulares y "fake news". El espíritu de nuestra misión vive y muere en esta historia; es el elemento que nos mantiene despiertos por la noche y nos recompensa profundamente cuando lo hacemos bien.

Un recordatorio suave para sus sgendas

Estén atentos para el 1 de marzo de 2025. La próxima Guatemala Impact Marathon será un evento increíble, uno que promete ser el más significativo en nuestros siete años de viaje. Estamos planificando cada detalle para una carrera que trasciende la resistencia física, enfocándonos en crear un impacto positivo en las comunidades que tocamos. La Impact Week para corredores internacionales comenzará el lunes 24 de febrero, y la carrera será el sábado 1 de marzo de 2025. Esta fecha pareciera muy luejos, pero llegará muy rápido; las inscripciones se abren en abril para corredores internacionales, y estamos trabajando diariamente para remodelar la carrera a la Guatemala que estamos viendo hoy.

¡Muchas gracias!

Su apoyo  y creencia en nuestra misión son las fuerzas que impulsan todo nuestro esfuerzo. Es su pasión y compromiso lo que nos inspira a evolucionar continuamente y crear eventos que dejan un recuerdo duradero. Este es nuestro primer descanso en la carrera desde nuestro primer evento en 2018, el único Impact Marathon que nunca ha faltado un año, incluso durante esos días de pandemia. Y eso fue por los corredores de trail guatemaltecos,  que hicieron que el evento sucediera incluso en 2021, cuando números récord se presentaron para correr juntos, con otros, por otros, incluso sin el grupo habitual de corredores internacionales. Ningún miembro del equipo de Impact Marathon UK pudo estar allí; y fue liderado por guatemaltecos, para guatemaltecos, y por eso es uno de los días más impresionantes de nuestra historia.

Esta carrera no ocurre sin la energía del equipo guatemalteco y el amor de los corredores guatemaltecos; esta pausa es para reinvigorar a ambos y establecer una nueva visión para la carrera.

Mirando hacia adelante con optimismo 

A medida que crece la expectativa para la carrera de 2025 se construye suavemente, los invitamos a mantenerse conectados para más detalles. Personalmente, estoy emocionada por lo que nos espera y ansiosa por compartir este viaje con todos ustedes.  Nuestro primer evento en 2025 promote ser grande, con una nueva visión alineada con hacia dónde se dirige Impact Marathon, en lugar de dónde hemos estado.

¡Nos vemos pronto, Guatemala!

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